CyberCroupier Targets a Female Audience with Women’s Judi Slot Vegas
CyberCroupier Ltd. has just opened a new online casino that specifically targets female online gamblers by offering them their own casino.
The new casino, Women’s Vegas, was created in the hope of capitalizing on the female segment of the gambling market, which makes up approximately half of the total Internet gambling population.
In addition to the usual selection of games, Women’s Vega offers targeted content, Heartbreaker slots, and a few visual touches – “right down to the color of the drapes in the gaming rooms” and flowers on the tables – designed to appeal to women users.
Women’s Vegas is designed to be more than just a single casino, however. CyberCroupier promotes it as an entire town that will grow over time as casinos are added to The Strip. Each of these casinos will be based on a theme designed to appeal to women with different lifestyles.
The different casinos will provide women-specific content, including regularly updated news and gossip, health, fashion, and beauty tips, promotions for products and services that are related to the theme of the particular casino, and the opportunity to win free casino credits.
Women’s Vegas has one special addition to its casino game lineup – the Heartbreaker slots, which feature scantily clad men on the machines, and various body parts on the wheels instead of cherries.
There are a few good reasons to try Women’s Vegas – beyond the Heartbreaker slots. The casino offers an attractive “Welcome to Town” bonus for new players, giving them $30 free or 10% of the value of their first deposit, up to $50. These bonuses, along with the novel gaming concept, should attract plenty of new players.
The casino has free download software with 3-D and multi-player Judi Slot features, as well a new function that will allow players to listen to their own MP3 music files while playing at the casino.
Whether Women’s Vegas is actually able to tap into this niche market remains to be seen, but CyberCroupier certainly deserves credit for bringing a new concept to the sometimes-predictable world of online gaming.
CyberCroupier currently runs three other online casinos: Oriental Casino, Riverboat Casino, and Mini Vegas. Women’s Vegas is operated under license from the Kahnawake Gaming Commission, and utilizes Boss Media gaming software.
I-Gaming World Summit to Hit Toronto
Gambling industry consultants and publishers, The River City Group is presenting the annual Global Interactive Gaming Summit and Expo, to be held at Toronto’s Royal York Hotel on June 5 to 7, 2001.
The summit is the world’s largest gathering of Internet gaming companies, software providers, and industry experts. It will feature informational seminars, as well as an exposition highlighting the latest offerings from more than 40 merchants and technology companies.
Seminars during the three-day conference will focus on a variety of topics, including the state of the online gaming industry, marketing issues, payment solutions, technical delivery solutions, legal concerns, and responsible gaming. International regulatory cooperation will be a central topic of discussion.
There will also be presentations about gaming issues in specific geographic regions, and a special pre-summit workshop for people interested in launching online gaming ventures.
The expo will showcase companies that develop gaming software, e-commerce providers, content services, gambling information web sites, ISPs, print publications, and international accounting firms.
Attendees have several networking opportunities over the course of the summit at scheduled refreshment breaks, as well as networking luncheons and receptions hosted by event sponsors Aqua Online, MicroGaming Systems, CryptoLogic, and IGlobal Media.
To learn more about the summit, go to RiverCityGroup.com/summit. Those interested in attending have the options of filling out the online registration form, calling (636) 946-0820, or e-mailing Stephanie Huber at stephanie@rivercitygroup.com.
